2021 has come to a close and 2022 has us all climbing up the motivational ladder, inspiring us to be better in all aspects of our lives. This not only includes being better for our health, family & friends, but also in our careers & the businesses we manage on a day to day basis.
The first step in moving forward, is implementing a Business Plan for your pharmacy. This is where your BIGGER goals will be split up into smaller steps creating a pathway that leads to achieving those goals. In the end, this pathway will be your road to achieving what YOU want.
I want to run an instore competition for my patients.
Either a hamper, SPA day voucher, or electronic device (Bluetooth headphones, tablet etc.) – This will depend on your Target Market.
I want to collect customer data.
I want to get feet in the door.
I want to create awareness for my pharmacy.
Set up – Pharmacy Manager (Sorting prize, Social Media & Printed Marketing, staff incentives)
Sign-ups – Front shop staff (Getting patients to complete a form with each purchase)